Startups, digital marketing, small business & more.

Category Marketing

Articles on digital marketing, offline traditional marketing and more.

Using Facebook Pages to Market Your Business

In a recent Tribune, I suggested looking at Facebook Pages as a free marketing medium for your business. Love or hate Facebook, it will be around for a while yet, and it’s very likely that many of your target audience… Continue Reading →

Google Adwords Trickery: Advertising on Competitor Brands

I’ve previously written blog posts and articles about some ethical dilemmas that face small businesses, particularly web companies, in the last few years, such as my posts about design theft particularly around websites copying our work. There’s another topic that… Continue Reading →

Spread that Christmas Cheer!

Christmas is just around the corner, and whether you celebrate it or not, the event happens to coincide nicely with the end of the calendar year — a great time to thank those who have supported your business over the… Continue Reading →

Book Review: Online Marketing Inside Out

The great thing about writing your own book, is when it comes to reading other books, you have a new found appreciation to what effort has gone in to create what you’re holding. There’s certainly some effort put in on… Continue Reading →

The Basics of Marketing Your Book Online

A while ago, I wrote a post, titled Book promotion on the web, which was a collection of thoughts about how Authors best promote their book(s) online. I’ve had a few people ask me for more details on this subject,… Continue Reading →

Presentation Tips II – Interview with Maxine Sherrin

In my last post, I linked to many blogs and websites which discussed how to present, both technically and tips on stage presence, etc. However, that’s only half the battle – how do you approach conference organisers, and what are… Continue Reading →

200+ Awesome Public Speaking Tips and Templates

Public speaking can be a terrifying experience. Whether you’re about to present to a class of students or just want to give a quick presentation at work, the thought of being in front of an audience can make even the… Continue Reading →

19 Great Presentation Tips for Public Speaking

With life settling back down after nearly a week in Sydney, I’ve been thinking about how watching a number of presentations over a few days has given me an insight into what works and doesn’t work as a speaker, from… Continue Reading →

Marketing via bloggers

We’re all bombarded every day with hundreds of advertising and marketing messages. If you’re anything like the media consumer I am, it’s probably closer to thousands. So, how do you make your company or product stand out from the pack?… Continue Reading →

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